Visiting largest gambling event in London.

Our team has been to the latest ICE London – biggest gambling industry summit, where major brands and players meet. The conferences took place in Excel London international convention centre. 4th-6th of Feb
ICE London is biggest gamling industry conference which brings together both online and offline gambling companies. There has been aroun 35000 people connected to the gambling industry from all over the world.

ice playtech
Playtech has brought a real tank to the venue just for fun.

All the famous game providers, like NetEnt and Play’n GO, Microgaming.

You could find all the famous game providers, like NetEnt and Play’n GO etc. (all the exhibitors are here
Real slots machines and game creators, for example the original creator of the Book of Ra – Novomatic with hundreds of slot machines all over the venue.
You could play on the newest slot machines or old school classic machines.


New starburst game coming out soon called PowerPots, basically its a jackpot where players can collect tokens across some Netent best games to win top prizes. We will write an article about that later on and go in details.

It seems that casinos are looking to add even more interactive approach to the games where the VR and Kinect kind of stuff is being presented (without touching the screen).

starburst ice london power pots


Amazing conference which attracts all kinds of people connected within the gambling industry.
Very colorful, bright and shining like a real casino you never get bored there finding all kinds of things to try, like innovative VR games or all kinds of interactive shit to do.

karamba casino ice london
Karamba being friendly

Aim of going there for us:

  • Find new casinos
  • See the new games from game providers
  • Keep informed of the latest trends
  • Have fun of course
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